}
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Negotiating with Wedding Vendors
What do you say when a potential client asks if you get discounts or if you will negotiate prices with wedding vendors?
There is no right or wrong answer to this question. It really depends on your business model and market.
If budget conscious brides are your target and you have pre-arranged for other vendors (who have the same target market) to offer discounts to your clients, then you can tell potential clients that you already have arranged for certain vendors to offer discounted services to your clients.
If you haven’t previously negotiated discounts, be honest about this. If you would like to offer discounts, offer to ask your recommended wedding vendors during the planning process if they will give a discount or complimentary upgrade for your clients.
If you prefer not to negotiate prices, that is completely fine. When you are asked this question, emphasize that you have relationships with many reputable event professionals and that you help clients choose the vendors who will give them the best value for their budget, overdeliver on their services, and have exceptional customer service. This shows the value that you bring to the table as a professional wedding planner.
During prime wedding season in your area, wedding vendors may not offer discounts since they can easily be booked at their full rate during this time.
Newer vendors are more likely to offer discounts. Established vendors with solid reputations may not offer any kind of discounts or upgrades.
If you aren’t comfortable asking for discounts or negotiating contract prices, be clear with potential clients that you do not generally ask for discounts. Another way to overcome this is to tell clients that you recommend the best vendors in their price point which will save money and time.
Consider how you would feel if a venue or another vendor constantly asked you to discount your rates for planning services.
The most important thing is to do what feels right for you. If you have your own wedding planning business and hate negotiating, you don’t have to do it.
My philosophy in my own event planning business is that you get what you pay for. We very rarely ask vendors to give discounts. Both my team and I are upfront about this during consultations with potential clients. We do not discount our own prices and do not expect our preferred vendors to either.
How do you feel about negotiating prices with vendors? Like it or hate it? Please share your thoughts in the comments.
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Hi Debbie,
I know several wedding planners in my area that require any vendor they use, to give them a 50% off their suggested list price and then charge the client the normal charge and pocket the difference. What are your thoughts on this?
[…] wedding planning process is filled with negotiations and mediation. You may be negotiating with wedding vendors about your client’s contract, mediating the style of centerpiece between the couple and their […]
Great read!! As a new planner this is something I have struggled with. I really appreciate this great insight.
Great Karoline! So glad it was helpful.
[…] Now, during negotiations, there are a few things to keep in mind: […]
Hi Debbie, I would love to be a good event planner. How do I go about it?
Hi there Utomi. Planner’s Lounge has a ton of free articles that you can read through. You may also want to take a look at our online course on getting started in event planning: https://plannerslounge.com/wedding-planner-course/
I think it’s important to have a reason to ask for a discount! Do you offer planner, military, non-Saturday, low season discount? As a planner who gets asked about discounts from brides I say I can’t give a “Just because you are getting married” discount because all our clients are getting married.
True Tanis. I don’t mind asking for a military discount or if it is an off-season wedding.
Great points Debbie, especially the last bullet point. I always say this. I explain the situation with the vendors and they will let me know what they can do. At the end of the day, their price is their price and being in the business I can respect that.
So true Stacy. Thanks for sharing your experience.
[…] to help with actual planning, they are often interested in wedding planners who can find the best deals from vendors. Or they are interested in wedding planners who are just getting started and who are very […]
[…] 5. Don’t haggle on prices with vendors. Ask nicely if your client expects it but realize you do not have to negotiate. […]
I love this! You covered my exact philosophies on how to explain this to the client, and how to handle it with vendors up front. Amen!
Thanks Aimee! I appreciate you sharing your thoughts!
Great post Debbie! I always cringe when brides ask me to negotiate for them. My response is that I’m always their advocate and won’t allow them to get taken for a ride. That being said, I recommend vendors that I feel are fairly priced and match their budget. So there shouldn’t be need for negotiations in the first place! I don’t mind talking $$ with big companies like Marriott, Hyatt, etc– but when it comes to Bob & Sue photography– that can be insulting to the business owners.
Thanks Sarah! I totally agree – I wish we could abolish negotiating but it’s a real issue and many brides think that is what wedding planners do. In some senses, like with a huge company like a Marriott or Hyatt, it may make sense to ask for an upgrade or discounted rate if the clients are booking a high revenue event for the property.