I started my wedding planning business in 2009, right before my first daughter was born. I could hardly believe that my job was to make people's wedding dreams come to life. For 10 years I was honored to work with my couples to create memorable events. In 2013 I founded the Skagit Wedding Society, a networking group for wedding professionals to meet and collaborate on weddings, styled shoots, and to promote Skagit County, WA as a premier wedding destination in the Pacific Northwest. In addition to connecting wedding professionals with one another, the Skagit Wedding Society also produced the annual Skagit Wedding Tour.

In addition to working in the wedding industry since 2009, my background and education are in marketing. I graduated from the University of Alaska Fairbanks with a BA in Public Relations/Advertising in 2003. In 2007 I earned my Masters of Science in Integrated Marketing Communication from Roosevelt University in Chicago, IL. 
When I stopped wedding planning in 2019, I put all my energy into growing my content marketing agency to help wedding professionals and other business owners grow their businesses with strategic content. 

My career in the wedding industry has been filled with twists and turns and has ultimately brought me back to being the Owner and lead community manager of Planners Lounge! 

Hi there! 

I’m Amber Peterson

What Brought Me to The Planners Lounge? 

During my years as a wedding planner, I was always visiting the Planners Lounge. The articles and tools were invaluable in growing my wedding planning business. In 2013 I started contributing content to Planners Lounge and continued into 2022. 

I am so excited to acquire Panner's Lounge in 2023. I know the challenges that wedding planners face, and how important it is to have community, resources and support. I am passionate about helping wedding planners create a business that allows them to live the life of their dreams.

Outside of my work, I have been married to my amazing husband for almost 20 years and we have three brilliant and lovely daughters and a sweet little Boston terrier. We love living in the Pacific Northwest and spend as much time as we can enjoying activities like hiking, camping and road trips around our beautiful state. 

Some of my guilty pleasures include any TV shows in the 90 Day FiancĂ© universe and the podcasts that recap them, Tieks shoes (I have 25 pairs), planning my next vacation and wine tasting around Washington. 

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