Welcome to our “Day in the Life” series! We feature wedding and event planners from around the world with many different levels of experience. If you would like to be featured, download our questionnaire here and email your responses and photos to email@example.com. We are excited to feature Califonia wedding and event planner Sandy Nissou today!
Name: Sandy Nissou
Business Name & Location: Exclusive Planning & Management – San Diego, CA
Years Working in the Event Industry: 22
Years Owning Your Event Planning Business: 15
Business Facebook Page: Exclusive Planning & Management
What is your typical day like?
I start my day around 8am with 2 essentials:
These 2 practices are a must as they allow me to focus and be motivated for the ‘good news’ coming that day. I then head out to get a workout in with my personal trainer by 9 am.
After my workout, I go home to eat a healthy meal and get ready for the day. If I have any errands, I do a few of those before heading into my office. I try to get phone calls out of the way at the same time so that I can focus on the work I need to do on my laptop as soon as I get to the office.
At the office, I tackle the important items on my to-do list such as: checking messages, responding to emails, following up with vendors, invoicing clients, creating wedding day timelines, working on room layouts, visiting venues as needed, networking with venues, checking in with vendors, and preparing for upcoming meetings and client consultations.
I typically meet with clients in the evenings and sometimes stay at the office to finish up work after a client meeting. Every day is different depending on meetings and wedding weeks.
How did you get started in the industry?
My passion for all things weddings and events started in my teens. When I was 15 years old, I would plan and set up events for our fundraisers at church to raise money for our youth programs that I eventually ended up directing. I started with small fundraisers that raised a few thousand to larger events that raised close to $30,000.
I was 18 when I planned my first wedding. I was in high school and planned an entire wedding from A-Z and enjoyed every minute of it! In 2005, within 7 years of graduating from college with a bachelor’s degree in Structural Engineering, I was working while planning weddings and events, conventions, fundraisers, and seminars. I decided to follow my passion and start my own event planning business. Without a doubt, it remains one of the best decisions I have made in my life.
I enjoy the events industry altogether; engaging with couples, working with vendors and clients, networking, planning, and managing events and weddings. I love working with clients who appreciate exquisite taste, trendsetting design, and detail-driven organization.
I personally oversee the planning process for every wedding or event, ensuring that my client’s dream wedding or event becomes a reality. Exclusive Planning & Management has grown over the years and I am very excited to see it keep growing and flourishing in the years to come.
What inspires you?
I am inspired by my clients and other successful business owners. I like to listen to my client’s stories and how they met and what brought them to me. I like to learn about successful business owners’ journeys and know that persistence can change failure into extraordinary achievements.
I read and listen to self-improvement and business development content knowing that we can’t become what we want by remaining what we are. Nothing grows in your comfort zone, and great things come from pushing through challenges that make you grow. This philosophy can be applied to any business and to life lessons in general, which in turn helps me connect with my clients at a completely different level.
Each couple has their own unique story and vision for their wedding day. And with a wedding comes a symbol of a new beginning, and thus so much goes into making that day magical and perfect for the couple. I feel successful and inspired when I see the joy and gratitude of my clients from making their vision come to life.
I love what I do! I don’t come to work to plan a wedding, I come to work to create memories… An experience to remember for a lifetime. I INSPIRE my clients to make a dream wedding their own.
– Sandy Nissou
What are your favorite online resources for your business?
My favorite business resources include other successful luxury wedding and event planners and wedding and event industry outlets such as Planner’s Lounge, Wedding Pro, Wedding Décor Inspiration, Luxury Wedding Pages, Brides Journal, and Inside Weddings.
Aside from wedding and event planning, how do you spend your time?
When I’m not working, you’ll find me working out, playing basketball, boxing, riding a bike on the beach, reading a self-improvement or business development book, flying a plane, shooting guns at a range, practicing the drums, assist directing in films, and of course, hanging out with family and friends.
Sandy, thank you so much for taking the time to share your story and a day in your life. If you are an event planner and would like to be featured, download our questionnaire today and email it to us along with a photo. If you aren’t sure about being featured, take a few minutes to read how it can help your business.