Welcome to our “Day in the Life” series! We feature wedding and event planners from around the world with many different levels of experience. If you would like to be featured, download our questionnaire here and email your responses and photos to email@example.com. We are excited to feature Jamaica wedding planner Kara-Ann Anderson today!
Name: Kara-Ann Anderson
Business Name & Location: Petals & Promises, Kingston, Jamaica
Years Working in the Event Industry: 10 Years
Years Owning Your Event Planning Business: 8 Years
Business Facebook Page: Petals & Promises
What is your typical day like?
I head into the office at 9am to check and respond to emails and create my daily to do list. My design firm also has a bridal boutique of wedding gowns and tuxedoes so we see a steady stream of brides all day long.
Most days I am so engaged with my clients and upcoming weddings that I often work through lunch. Some days my husband sneaks me out of office to grab a quick lunch date.
I spend most days reviewing vendor contracts, updating event timelines, generating event schedules, and creating décor concepts. The afternoon is used for client consults, conference calls, and site visits.
In the evenings, I rush home just in time to join my family for dinner, finish up homework with my oldest daughter Khloe, read bedtime stories to Giana, and tuck them both into bed.
Before drifting off to bed myself, I use my nights to check the latest industry news and update the company’s social media. Thursdays and Sundays are wedding free – I unplug, unwind, and take time for myself and my family.
How did you get started in the industry?
After completing my Bachelors Degree in Fine Arts & Graphic Design from Barry University in Miami Florida and my Masters Degree in Business & Entrepreneurship from Nova Southeastern University, I returned to Jamaica and started working in marketing.
A year later, I made a decision to leave my 9-5 job and to never update my resume again. My mother-in-law, Marguerite Anderson, took me under her wing and shared her passion for the wedding world with me. After shadowing her for some time, she gave me my very own set of wedding planner wings and I quickly learned that I was made for this industry. I became more than a wedding planner. To my brides, I became their confidant, their counselor, their mediator, advisor, and #1 cheerleader.
I am the Director of Kingston Bridal Week in Jamaica, and in 2013 I had the pleasure of bringing Randy Fenoli from “Say Yes to the Dress on TLC “ to Jamaica to share his wedding passion with the Jamaican Community.
What inspires you?
My clients and their love stories are my biggest inspirations. Every client is unique and so are their wedding visions. I love using Pinterest to search for new ideas and to collaborate with my clients and vendors.
What are your favorite online resources for your business?
I love reading wedding blogs and online wedding magazines. Some of my favorites are Belle the Magazine, Inside Weddings, and Style Me Pretty. I love spending time on and participating in my local wedding industry community groups online.
Aside from wedding and event planning, how do you spend your time?
During my time off, I am passionate about spending time with my husband Shaun and my daughters, Khloe-Alexi and Gianna-Marie. I enjoy spending time with my friends and my extended family. My hobbies include dancing and Interior design. I love traveling to different countries and exploring my home island of Jamaica.
Kara-Ann, thank you so much for taking the time to share your story and a day in your life. If you are an event planner and would like to be featured, download our questionnaire today and email it to us along with a photo. If you aren’t sure about being featured, take a few minutes to read how it can help your business.
From setting the annual business budget and decluttering your workspace to updating social media bios and filing your annual report, the Ultimate Business Success Checklist for Wedding Planners empowers planners to grow a successful and sustainable business by providing the tasks necessary to help your business thrive instead of just survive.