As a new planner, I was struggling with adding photos to my website and to my wedding planner portfolio before my bookings picked up. I found that a great way to get those much-needed photos was to coordinate a styled photo shoot.
Coordinating a styled shoot can be very time consuming, so make sure you have the time to do it well. Although it is not quite as much work as a wedding, there are a lot of aspects to organize that fall on your shoulders. A styled shoot is basically a small-scale mock wedding set up; you secure the location and all the vendors and then collaborate on a theme. It is also a nice touch to have a bride and groom modeling for the shoot.
Aside from the photos you will receive from the shoot, the other benefit to a styled shoot is the chance to build relationships with vendors in your area. I have found most wedding professionals are excited to work on these shoots, so it is not hard to build a great team. All of the participating event vendors will get a chance to see how you work and decide if they would like to recommend you to their clients. As a new
All of the participating event vendors will get a chance to see how you work and decide if they would like to recommend you to their clients. As a new wedding planner, this was invaluable. Many of the people I have worked with have gone on to refer me based on the work we have done on these shoots.
If you are looking for ways to build your portfolio and your network, try a styled photo shoot. They are relatively low cost and a lot of fun! Here is a quick checklist of what I do when coordinating a shoot.
Here is a quick checklist for coordinating a shoot:
Here are 4 more tips from the pros on planning and coordinating styled photo shoots!
Today’s post is a guest post from Amber Peterson. Amber is the owner of Cheers Wedding & Event Planning in western Washington. She has a Masters Degree in Integrated Marketing Communications and previously worked as a marketing consultant for wedding industry professionals. Amber is also the co-founder of the Skagit Wedding Society.
The photos in this blog past are from a styled shoot held March 2014 at Maple Hall in La Conner, Washington. Photos courtesy of David Clumpner Photography and Dutta Photography.