Wedding planners, let’s get serious for a minute. There is something that has been on my mind and my heart for a while now, and it’s time we all started talking about it. There is no such thing as Day-Of Coordination. It’s a lie. It’s a unicorn. It does not exist. I know a lot […]

Belief, an international network for wedding planners, just announced the results of the 3rd edition of their exclusive online contest for wedding professionals. Four times a year, the Belief Awards honors the very best weddings produced by top wedding planners from around the globe. This week, Belief Wedding Planners announced the results of the 3rd edition of […]

Instagram is a fave of the wedding industry for obvious reasons. Plenty of eye-candy at our fingertips. It’s loved by brides as well. You might be surprised to receive the occasional inquiry from someone who found you on Instagram, or even a message or comment right on your Insta account from a potential bride. It’s […]

The upcoming holiday season is the most popular time of year for couples to get engaged. What does that mean for wedding planners? January and February are key months for booking new wedding clients. Here are 6 things to do NOW that will ensure your business is in front of engaged couples in January: 1) […]

My biggest takeaway from the 2015 Wedding MBA Conference was how to start using video marketing in my business. I listened to a few talks by Alison Howard, a former luxury wedding planner and current wedding educator. She spoke about how she was spinning her wheels and not attracting the right clients in the first […]

What do you do if rebranding just isn’t in the cards right now? Maybe you need to wait and save up to reinvest back in your business. Or, maybe you’ve already got something you’re pretty happy with, but just want to spiff things up a bit. My best advice for you is to use what […]

One of my favorite things to do is surprise my clients with little extras over the course of their wedding day. Not only does it add a little extra special service from me, but it also makes them feel taken care of and more relaxed throughout the day. I have tried a variety of different […]

Once the busy wedding season begins, wedding planner blogs tend to dry up, social media posts disappear, and many planners are nowhere to be found with their marketing. It is really hard to keep up all of your marketing efforts when you are busy with client work, long wedding weekends, and minimal time off. So, how […]

I work with many event planners on their marketing plans and strategy. One of the most important things I evaluate is whether their marketing strategy is efficient. What do I mean by that? Are you getting the most return on your investment from your marketing dollars? Are you getting the most marketing for the least […]

When you have a wedding or a styled photo shoot that you are especially proud of, you want to share it with everyone! It can be especially beneficial to get published on a well-read wedding blog or in a wedding publication. So, how do you go about getting published? What are these blogs and publications […]