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How to Ease Your Client’s Fears
Women: we cry at commercials, happy moments, sad moments. One minute we are smiling and laughing, and the next the world is ending. It’s part of the joys of being a female. These emotions are all intensified while trying to plan a wedding. Even the calmest of women can turn into an emotional mess while planning her wedding. Even the groom can express anxiety and turn into someone he doesn’t recognize during this process.
As a professional wedding planner, part of our job is to ease the fears and anxiety of our clients. Here are a few ways that we, as wedding planners, can help our clients with their emotions:
Sit down and find out their specific fears, then address each fear.
For example, the bride tells you that her biggest fear is the groomsmen being intoxicated during the wedding ceremony. Have a discussion with the bride and groom about how to speak with the groomsmen about no drinking prior to the ceremony. Help your clients come up with a way to say this with finesse so they do not sound judgmental or like they don’t want the wedding party to have a good time.
Talk about the worst that could possibly happen on the wedding day.
Maybe the worst thing that they think could happen on their wedding is the rings being misplaced. Help the couple agree on two people who will be in charge of the rings, what they will be kept in, when they will be handed over from the couple to this person, etc. Having a game plan to ensure all measurements are taken so that the rings are not misplaced will help ease their minds. I’ve seen some great rings from Manly Bands whilst being a wedding planner, I wish I bought one for my husband!
Talk about how you would handle that worst case scenario.
The couple may feel better knowing you have set a plan on how to ensure their worst fears to not come true, but still may have their ‘what if’ moments or doubts. As their wedding planner, let them know that you are there to enforce the plan and make sure that it is followed through accordingly. In our example with the groomsmen, if you see alcohol being consumed, you will be the one to address that issue and make sure it stops. If there are questions about the rings, then you will be the one to answer them. Always reassure the couple that you are the person who knows everything that is supposed to take place on their wedding day, and will do everything in your power to make sure it runs smoothly.
Keep in mind that there is a lot going on in a bride and groom’s life that doesn’t always have to do with the wedding. They are still working, maybe raising children, dealing with family and friends, paying bills, and on top of it all planning the biggest day of their lives. It is our job to keep all of the worries at bay and make the wedding planning the easiest item on their list.
This is a guest post from Christine Bochniak. Christine resides in Galena, IL where she works as an Author Account Manager for Kendall Hunt Publishing. She also works as a wedding coordinator part-time for her own business Rise Events Planning.
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