Photography by Rob Jinks Photography
Welcome to our “Day in the Life” series! We feature wedding and event planners from around the world with many different levels of experience. If you would like to be featured, download our questionnaire here and email your responses and photos to firstname.lastname@example.org. We are excited to feature Virginia wedding planner Alyssa Glorioso today!
Name: Alyssa Glorioso
Business Name & Location: Glorious Weddings & Events, Fredericksburg, VA
Years Working in the Event Industry: 6 years
Years Owning Your Event Planning Business: 2 years
Business Facebook Page: Glorious Weddings & Events
What is your typical day like?
Every day is a little different! I find my sweet spot is rising about 6:45am, as I like to ease into the day. Of course, I start with coffee and sometimes I run or practice yoga to kick off the day.
Typically, I plan out my priorities and plan with a walk around the block as I find walking and fresh air generates my thinking. I work from home but am very intentional about only working upstairs and leaving the downstairs for personal life. I typically take a quick lunch and try to eat away from the computer. My husband works from home most of the week so I have an office buddy!
I find my ideas run dry and my slowest productivity is between 1-4pm, so that is a great time for running errands, emails, or exercise if I didn’t get it done in the morning. Or, I slog through and wonder why I’m not getting much done!
I don’t always do this, but I’m trying to conclude the day with a recap of what I accomplished and laying out my top 3 tasks for the next day. That way, when I wake up, I already have a starting point.
In the evening, I try to spend time with my husband and love getting outside when possible. And yes, I enjoy a good TV show.
How did you get started in the industry?
As many do, I did not begin my career in the event industry. I discovered how much I love event planning while working in a university setting. I have also taught 4th and 5th grade and my students will always have a place in my heart.
While there are many differences between education and event planning, each role demands a high degree of intentional planning, considering other’s needs, and guiding the student or client toward their goals and objectives. At one point, I realized my true love was helping couples plan their weddings and more than that, creating authentic moments and memories that they will treasure.
My father in law has been a small business owner for 30 years and ultimately, he was the inspiration and model for me to step out on my own and start my own wedding planning business, Glorious Weddings & Events.
In terms of wedding planner education, before I started, I took a class to become a certified planner by Weddings Beautiful. Christy Wright’s “Business Boutique” lays out a helpful guide to creating a business plan, which I’d highly recommend.
One of the best things I did during my first year of business was to hire a business coach and enroll in SCORE mentoring. There are so many great resources out there for small businesses today. A small regional office called Community Business Partnership offers many workshops which were very helpful. Finally, I regularly participate in Tuesdays Together, and a local group called the Women’s Wedding Network. Humorously, men are also welcome.
What inspires you?
If I need to strategize or plan for my business, taking a walk or heading into nature always helps generate my thoughts and ideas. I’m very much a pen & paper type of person, and have to get away from the computer for clarity.
Nature, especially moving water, mountains, and forests, never fails to inspire me, clear my head, and gives me perspective and insight into where to focus and prioritize. It is not uncommon to see me walking with pen and paper in hand! I also love using the voice memo app to draft blog posts or tricky emails. If you’re a verbal processor, this might be very helpful for you.
Blogs and places that inspire me:
What are your favorite online resources for your business?
Aside from wedding and event planning, how do you spend your time?
I joke that one of my interests is finding new hobbies and interests. I am a long-time runner and currently training for a half marathon. I regularly practice yoga, enjoy cooking (when I have the time), and enjoy perfecting the art of making macarons. In the summer, you’ll find me at the pool.
I have family in Colorado and love the mountains, hiking, and piney air. I was born in San Diego, California and wonder why my parents ever left. I call myself a Virginia native, as I’ve lived here since I was four years old.
And I can’t forget my amazing husband, who is ever patient with my crazy schedule and the messes I create.
I’m currently trying to spend less time on my phone 🙂
Alyssa, thank you so much for taking the time to share your story and a day in your life. If you are an event planner and would like to be featured, download our questionnaire today and email it to us along with a photo. If you aren’t sure about being featured, take a few minutes to read how it can help your business.
photo credit: Rob Jinks Photography