As a new wedding planner, you probably launched your business because you love weddings, the creativity, the organization, and the magic of bringing someone’s vision to life. Let’s be real: the back end of running a business? Not quite as glamorous. There are emails to send, timelines to create, inquiries to answer, marketing content to […]

If you’ve been building your wedding planning business and feel pressure to be on social media 24/7—posting daily, showing your face on Reels, jumping on trends, and racking up followers—you’re not alone. Thanks to influencer culture, it often feels like success equals visibility. Like if you’re not constantly online, your business will be forgotten or […]

As a wedding planner, you understand that each season has its unique charm when it comes to planning a memorable wedding. Winter weddings, in particular, offer a magical and cozy atmosphere that can make for an unforgettable celebration. However, orchestrating a winter wedding comes with its own challenges and considerations. To ensure your clients’ special […]

In recent years, small weddings have gained popularity. During Covid they were a necessity, and now many couples prefer an intimate celebration to a large soiree. These scaled-down celebrations offer couples a different experience that can be more intimate and sometimes cost-effective. Let’s explore why small weddings are on the rise, examine the idea that […]

Joining a professional organization can be a transformative step in your career. These organizations offer many resources, including networking opportunities, educational workshops, industry recognition, and client referrals. However, with several organizations to choose from, selecting the right one can seem daunting. Let’s explore how to select the right professional organization that aligns with your career […]

The initial wedding consultation is more than just a formal meeting; it’s your first real opportunity to showcase your expertise, understand your client’s vision, and build a relationship that could secure their business. It’s a crucial step in the client journey and sets the tone for the entire planning process. Let’s walk through preparing for […]

The wedding business is thriving; you want to be right there with it. Here are some marketing ideas for wedding planners, including ways to market your services and increase exposure. Here are five ideas to market your wedding planning business.  Offer a Guide Featuring the Benefits of Hiring a Wedding PlannerBrides and grooms often turn […]

Starting a wedding planning business is an exciting journey, but like any new venture, it comes with its share of challenges, especially regarding marketing. Effective marketing is crucial for attracting clients and building a reputation in the competitive wedding planning industry. Unfortunately, many new planners make common marketing mistakes that can slow their success. Let’s […]

Kids often love being part of a wedding and sharing in the excitement of the big day. But let’s face it—weddings can be long, and little ones might start to lose interest. When kids get bored, they can sometimes stir up mischief or even end up with a bump or bruise. That’s definitely not the […]

One of the things that can bring the excitement of starting a wedding planning business to a screeching halt is the moment you realize you’ve gotta market it. Because even though you’ve picked your brand colors, come up with a name, and maybe even printed some business cards (which makes everything feel real), the whole […]