As a wedding planner, you spend most of your energy creating smooth, beautiful experiences for your clients, but how often do you step back and check in on your business. If you’ve been feeling stretched thin, second-guessing your pricing, or wondering why bookings feel inconsistent, it might be time for what I like to call a business refinement […]

Planning an event can be overwhelming without the right time management practices in place. As an event planner, you are managing many moving parts and critical details to pull off a complex event. This is why it’s essential to implement a time management system that works for you and your team. Here are five tips […]

You did it. You survived the timelines, the rain plans, the last-minute linen swaps, and the epic dance floors. Now comes the most overlooked (and most profitable) part of the year for wedding planners: the fall reset. The following are 5 things wedding planners should do after a busy season. These five smart, doable moves […]

Marketing is one of the most overwhelming parts of running a wedding planning business, especially for new planners who are still booking their first clients and building their brand. You know you should be posting on social media, writing blogs, sending newsletters, and optimizing your website. But when you’re juggling client work, consultations, and timelines, content creation […]

As a new wedding planner, you probably launched your business because you love weddings, the creativity, the organization, and the magic of bringing someone’s vision to life. Let’s be real: the back end of running a business? Not quite as glamorous. There are emails to send, timelines to create, inquiries to answer, marketing content to […]

If you’ve been building your wedding planning business and feel pressure to be on social media 24/7—posting daily, showing your face on Reels, jumping on trends, and racking up followers—you’re not alone. Thanks to influencer culture, it often feels like success equals visibility. Like if you’re not constantly online, your business will be forgotten or […]

If you’re a new wedding planner, chances are you’re already on Instagram—or you know you should be. Between figuring out what to post, how often to show up, and how to book clients from the platform, it’s easy to feel overwhelmed. The truth is, Instagram is one of the most powerful tools for building your brand and attracting […]

It’s no secret the world has felt unpredictable lately. Economic shifts, social changes, and the lingering effects of a pandemic have left many people hesitant to make big life decisions, especially when it comes to launching a business. What if uncertainty isn’t a reason to wait? What if it’s the perfect time to start something new? If […]

Welcome to our “Day in the Life” series! We feature wedding and event planners from around the world with many different levels of experience. If you would like to be featured, download our questionnaire here and email your responses and photos to info@plannerslounge.com. We are excited to feature Insert name and location Name:  Samone Goodrich Business Name & Location:  Raquel […]

As a wedding planner, you understand that each season has its unique charm when it comes to planning a memorable wedding. Winter weddings, in particular, offer a magical and cozy atmosphere that can make for an unforgettable celebration. However, orchestrating a winter wedding comes with its own challenges and considerations. To ensure your clients’ special […]