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Wedding planners work closely with our couples throughout the planning process. To effectively work with clients, it is important to have an open and honest relationship. You can take some steps to create great client relationships that will result in a wonderful working relationship. Smooth Onboarding Once you have a signed client, information should be […]

Building Great Client Relationships

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Creating a successful wedding planning business involves more than just a keen eye for design and a knack for organization. It’s about building a solid network and collaborating effectively with others in the industry. Let’s explore why networking and collaboration are crucial to success in the wedding planning industry. Understanding the Industry The wedding industry […]

Effective Networking and Collaboration for Wedding Planners

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Starting a wedding planning business can be a dream come true for those passionate about logistics, organization, and executing beautiful events for their clients. The journey, however, from a dream to a thriving business involves careful planning, dedication, and a deep understanding of the industry. This six-part series was created to provide aspiring planners insights […]

First Steps to Start Your Wedding Planning Business

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When you have your own wedding or creative business, it is essential to take the time to review the year that is ending before looking at the year ahead.   When December comes around, what we have not accomplished during the year often dominates our thoughts. We forget the wins and the positive changes we have made, […]

Annual Review & Planning Guide for Wedding Planners

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The wedding industry thrives on personal connections and word-of-mouth referrals. Relationship marketing is the #1 way to grow your business before any other marketing strategy. Building a rapport with vendors such as florists, photographers, caterers, and venues can significantly boost your business’s visibility and reputation. These relationships can lead to vendors recommending your services to […]

The Importance of Networking in the Wedding Industry

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In the US, many wedding shows and expos occur at the start of the calendar year. This is because it is at the end of the engagement season (November-February). Bridal shows and expos are a great opportunity to showcase your services, connect with potential clients, and set yourself apart from your competitors.  Being well prepared […]

How Wedding Planners Can Prepare for Wedding Shows

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For many planners in our community, the fall and winter seasons are the slowest time of year for events. If you are one of those planners, you are approaching the time of year when you can focus on your business instead of your client’s weddings. So, what do you do with that time?  I have […]

How to Have a Productive Off-Season

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When you are just starting out as a new wedding planner, connecting with seasoned event planners is invaluable. They have walked the path you are starting on and are full of knowledge. I have recently seen some friction between new and seasoned planners in online forums about the do’s and don’ts of asking for a […]

8 Do’s and Don’ts of Reaching Out to Experienced Event Planners

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Welcome to our Friday Favorites! Every couple of weeks, we share some of our favorite articles from around the web that we find interesting or will help you succeed in your wedding planning business. Are Weddings OK? {Slate} A New Era of Wedding Dress Shopping {New York Times} The Rise and Resilience of Destination Weddings […]

Friday Faves for Wedding & Event Planners 7/21/23

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insightful articles wedding planner career

Welcome to our Friday Favorites! Every couple of weeks, we share some of our favorite articles from around the web that we find interesting or will help you succeed in your wedding planning business. Here Comes The Wedding Therapist {Bustle} How Digitalization is Transforming the Wedding Industry {Start-Up Guys} How the wedding industry is working […]

Friday Faves for Wedding & Event Planners 7/7/23

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